SFI 5-Day Course

Day 4 – Harvest the Power of Blogs

What is a blog? In none technical terms, it is like chocolate for search engines. They want fresh content and blogs deliver fresh content. It is the fastest way to get listed with the major search engines and it will generate traffic. I see this every day. Ever since I started my own blogs, web traffic soared.

It is absolutely no complicated to create your own blog. You don’t need to get fancy with your first attempt. Important is that you have a blog and that you know how to introduce yourself to the search engines. Everything else will fall in place.

Before you start your own blog you need some content to load into your blog. You could take Stone’s 400 day ezine that came with your PIPS and slowly load it into your blog. It’s a lot of work, because Stone’s articles are optimized for email delivery and not for blogs. Simply cut and paste doesn’t work.

Now it’s time to step up a little bit from your original PIPS to Mega PIPS. What’s that? Mega PIPS is a free add-on to Stone’s PIPS. Besides giving the original PIPS a facelift. It also comes with dozens of free articles that you can use to feed your blog. You don’t need to upload the new PIPS, but I highly recommend that you do so. It will set you apart from all the other PIPS out there.

You can found PIPS in Stone FREE 30 days Course, when you Start With PlugIn, HERE !! It is really simple and you should be done in no time.

After you’ve completed this task we now can pay closer attention to the creation of your blog. We will tap into the riches of Google. The world leading blog creator is Google. Go to http://www.blogger.com and create your free account. Next you will create a new blog.

To make sure that the search engines will credit your PIPS url, you have to choose ‘advanced blog setup’ when creating your blog.


Here’s how you set your parameters:

Blog Title: ‘My Blog’ (Name it whatever you like)

Listing: Listed -> checked (You want the link credit)

FTP server: [your PIPS url] (my example: www.money-trial4you.com)

Blog url: [your PIPS url]/blog (this will create a directory named blog on your PIPS server, my example: http://pluginprofitsite-15972.blogspot.com/)

FTP path: [server path to the blog directory] (ask your hosting provider H4P for details. It is typically -www/blog) if you’re not sure leave it blank.

Blog filename: [index.html] (my example: index.html)

Blog URL: [your PIPS url]/blog (my example: http://pluginprofitsite-15972.blogspot.com/)

Next you choose a template. Just pick the one you like the most. You can change it anytime. Voila you’re done.

Create your first blog and publish it to your server. Whenever you create a new blog entry make sure that you put your PIPS url at the end of every blog message. This will make sure that blog readers can access your PIPS easily. You don’t need to create a link from your PIPS homepage, because your blog will be index by the search engines before your homepage. This sounds strange, but that’s how it works.

Every time you post a message in your blog you need to let the search engines know about. This is called pinging. There’s a shortcut for this too.
Go to http://www.pingomatic.com , enter your blog url and ping away. Of course this is a free service.

Now you just have to wait a little bit and you will see that your web site stats will slowly go up. It’s like magic. Typically after 2-3 weeks your whole blog is completely indexed by the major search engines and you will get more free traffic than you ever dreamed of.